Phat Dat Expands Its Nationwide Sales Network, Gearing Up for New Business Cycle

With sales offices now operating in Quy Nhon and Hanoi and a new Show Flat Complex under construction in HCMC, Phat Dat Real Estate Development Corporation (PDR: HOSE) is strengthening its sales infrastructure nationwide for the Company's next business cycle with ongoing and upcoming projects, including Lotte Eco Smart City Thu Thiem. 

From late August to early October 2026, Phat Dat opened its Quy Nhon Sales Gallery, broke ground on its Sales Office and Show Flat Complex in HCMC, and launched its Hanoi Sales Office. The rollout comes as the Company steps up sales activities for projects in Gia Lai and HCMC, reaching customers via multiple touchpoints across Northern, Central, and Southern Vietnam. 

In Northern Vietnam, the Hanoi Sales Office began operations on October 3, 2026, on the ground floor of Grand Terra Building at No. 36 Cat Linh Street, O Cho Dua Ward. Equipped with project scale models, presentation screens, and consultation areas, the office gives customers a convenient place to explore Phat Dat's products and meet with its sales team. In its initial phase, the office will focus on Q'Terra and serve as a customer touchpoint for other projects in Phat Dat's portfolio that are suitable for the market. 

Earlier, in Southern Vietnam, Phat Dat broke ground on its Sales Office and Show Flat Complex on Mai Chi Tho Street, An Khanh Ward, HCMC, on September 25, 2026. Set on a site of approximately 2,800 square meters, the complex is expected to bring together brand and project presentation areas, show flats, technology experiences, sales consultation, customer reception, and event spaces. 

In Central Vietnam, the Quy Nhon Sales Gallery opened on August 21, 2026, at No. 03 Nguyen Trung Tin Street, Quy Nhon Nam Ward, Gia Lai Province. Designed as a dedicated space for product presentations and face-to-face consultations, the Sales Gallery gives Phat Dat a stronger presence and supports its sales activities in the region. 

Across these locations, Phat Dat is adopting a consistent approach to brand presentation and product displays, with the featured portfolio tailored to each stage of the sales cycle. With the Quy Nhon and Hanoi locations already welcoming customers and the HCMC complex taking shape, the Company is building a nationwide sales platform to support successive product launches. 

A portfolio built for continued sales activity 

La Pura in HCMC and Quy Nhon Iconic in Gia Lai are currently in sales, while Q'Terra officially kicked off its new sales phase on October 2, 2026. Phat Dat is also planning to launch at least one additional project in early Q4 2026, bringing its active sales portfolio to four projects during the period. 

With projects moving through different stages of development and sales, Phat Dat can maintain a steady flow of sales activity across successive launches. Existing projects continue to serve current customer demand, while new products create fresh opportunities as each new sales phase gets underway.

The nationwide sales network is an important part of this strategy, extending the Company's reach into key markets. For Q'Terra, the Hanoi Sales Office opened immediately after the project's kick-off ceremony, carrying the momentum of the launch into direct customer engagement in the North. In Quy Nhon, the Sales Gallery provides a dedicated point of contact close to the project. Once completed, the HCMC complex will further strengthen Phat Dat's ability to showcase its products and provide customers with more immersive experiences in the South.

The succession of projects and sales launches also creates opportunities for revenue to be recognized over multiple periods. Depending on the transaction and payment schedules of each project, customer collections can be spread across different periods, supporting Phat Dat's investment and business plans. 

Laying the Groundwork for Lotte Eco Smart City Thu Thiem 

While continuing to develop its current sales portfolio, Phat Dat is also putting in place the facilities needed for its next launches. One of the key features planned for the HCMC complex is the show flats for Lotte Eco Smart City Thu Thiem, giving customers the opportunity to experience the project's design, spaces, and functionality firsthand. 

The inclusion of the show flats for this flagship project reflects the Company's longer-term vision for the complex. Beyond supporting current sales activities, the facility is being developed to serve future launches, providing a dedicated setting for product presentations and customer engagement when Lotte Eco Smart City Thu Thiem enters its sales phase.

From La Pura, Quy Nhon Iconic, and Q'Terra to the next project expected to launch and, further ahead, Lotte Eco Smart City Thu Thiem, Phat Dat is building a pipeline of products across successive sales phases. Together with its growing nationwide sales network, this pipeline gives the Company a broader platform to sustain sales activity, generate revenue from its current portfolio, and prepare for the longer-term opportunities ahead.